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Friday 27 May 2011

Cant beat the real thing...






"...At a plenary session on empowering women at the Clinton Global Initiative, Muhtar Kent, chairman and chief executive officer of The Coca-Cola Company, pledged to empower 5 million women entrepreneurs throughout Coca-Cola's global business system by 2020.


This new pledge capitalizes on the Company's presence in over 200 countries and its business model which relies on millions of small-scale distributors and retailers, many of whom are women. To meet this far-reaching target, the Company will build on best-practices in its business system worldwide, encourage innovation, and seek the insights of women executives as it considers how to break down barriers faced by women in its value chain...."

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